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Project Manager (Non IT) IV

Job ID: 24-04916
Job Title: Project Manager/Marketing Business Analyst (Paid Search)
Location: Bellevue, WA (Hybrid)
Duration: 6 months
Contract Type: W2 only
Pay Rate Range: $70 - $74.64/Hour

Job Description
We are seeking a talented Marketing Program/Project Manager to shape and execute our global Paid Search strategy. You will be responsible for executing day-to-day operations, reporting, budgeting, and optimization of Client's Microsoft Text & Shopping Ad campaigns within the Global Marketing team. Microsoft Text & Shopping Ads are a significant & growing part of Client's broader Performance Marketing organization and stands as one of the key potential growth drivers for the business. With unmatched inventory Client's is unique among online retailers, and with huge scale comes massive marketing investments to connect sellers and buyers. Our mission is to 1) develop efficiencies through continuous testing and scale, 2) mature best practices across markets and 3) strategically invest in platforms and tools to improve operations, 4) Understanding customer need, improving customer journeys, and ensuring consistent brand experience. This is a fantastic opportunity for an individual who is detail-oriented, enjoys working in an result-driven team, is methodical, takes ownership, and can quickly synthesize KPIs.

Responsibilities:
Campaign execution, optimization, and ongoing ad monitoring
Analyze ad experiences with the objective to mitigate any brand risk
Define/manage campaign objectives in a fast paced, ever-changing environment
Influence campaign strategy staying aligned and working towards achievable outcomes
Work with cross-functional teams to leverage expertise, decipher technical requirements, and inform solutions
Collaborate with business stakeholders to establish clear marketing goals and deliverables
Ad hoc issue investigation and quantification of business impact
Communicate results consistently and clearly
Contribute to test ideation hypothesis, measurement, design
Create and organize regular reporting documents and status updates

Top 3 Skills:
Data analytics -- Strong data mining skills, proficient with Excel, SQL, adept at data visualization & problem solving with a data-first mindset
Project management -- Experience with planning and leading projects end-to-end
Campaign Management Experience with setup and day to management of marketing campaigns within Microsoft Ads, Google, and Meta

Requirements
Bachelor's degree in business, finance, applied mathematics or related field preferred
2-5 years professional experience
General knowledge of Paid Search Marketing a plus
Ability to conceptualize business problems and solving them through data analysis
Curious in nature and enjoys sleuthing data to identify insights
Works well independently while maintaining collaborative relationships with team
Strong oral and written communication skills comfortable presenting to groups
Strong personal work ethic, including personal initiative and ownership
Ability to manage multiple projects simultaneously and balance priorities
Experience with SQL scripting and self-serving on data from multiple data platforms
Working knowledge of paid search ads campaigns, experience, and branding
Microsoft, Meta, Google GDN & other online marketing platform experience a plus
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