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Community Engagement Program Manager, Product Enablement

Job ID: 25-09182
Job Title: Community Engagement Program Manager, Product Enablement
Location: McLean, VA 22102 (Fully Remote role - EST or CST time zone preferred)
Duration: 6 months
Contract Type: W2 only
Pay Rate: $81.10/Hour
 
Role Description:
  • As the Community Engagement Program Manager in our Field Readiness & Enablement organization, you play a pivotal role in building and actively engaging our Field organization through our digital community program called Insiders. 
  • Your primary focus is on coordinating the development of learning initiatives and fostering a culture of peer-to-peer knowledge sharing and actively engaging with client’s new product innovations.
  • You will collaborate closely with strategic partners to align with initiatives across Technical Pre-Sales and Sales channels in both Digital Experience and Digital Media business units.
 
Key Responsibilities:
  • Your responsibilities extend beyond coordination; you will also be instrumental in shaping the overall strategy for community engagement. This includes identifying key topics that resonate with our community, leveraging analytics to measure the effectiveness of initiatives, and continuously iterating on our approach to ensure maximum engagement and value delivery.
  • Video Content Strategy: Direct the production of high-quality video content that addresses specific technical topics and provides clear, actionable walkthroughs for implementing use cases or integrations.
  • Content Distribution and Reach: Strategize the distribution of content across platforms like Experience League, FRE University, and potential third-party platforms to maximize impact and reach.
  • Strategic Stakeholder Engagement: Collaborate closely with Product Management (PM) and Product Marketing Management (PMM) teams to create content that is educational and promotional.
 
Qualifications:
  • 5-7 years of experience
  • Accomplished project manager who is able to drive projects from concept to delivery, utilizing lessons learned to improve future projects.
  • Proven experience in creating training or promotional materials with understanding of adult learning principles.
  • Proficient in using content creation tools including Articulate, Adobe Express and emerging AI content creation platforms.
  • Experience in video production and content creation.
  • Demonstrated ability to manage cross-functional projects and teams.
  • Excellent stakeholder collaboration skills.
 
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